Stoacherhof
Holiday farm · Matrei am Brenner
Average position in Google Searchfrom 12.4 to 9.9
2.5 places higherClick-through rate in Google Searchfrom 2.7% to 4.3%
+59%Distinct search queriesfrom 116 to 214
+84%Management consultancy for SMEs in Tyrol · tourism, trades, manufacturing
Your business. Just without the bottlenecks.
We advise small and mid-sized businesses on digitalisation: from analysing how work gets done to systems that run in daily operations.
Axel MühlbacherManaging Director · Industrial engineerCertified Digital ConsultantServices
Where SMEs get stuck — and what we build against it.
Consulting that ends in a running system, not in slides.
- 01
Where it gets stuck: The same data, typed several times
Moving data by hand between email, Excel and industry software costs hours every week and creates errors.
What we build: Workflows that run themselves
Software handles recurring steps in the background. Your team reviews instead of retyping.
More on process automation - 02
Where it gets stuck: Tools that don't talk to each other
CRM, accounting and spreadsheets live side by side; every piece of information is maintained several times.
What we build: Connected systems
Interfaces connect what you already use. Entered once, the data is available everywhere.
- 03
Where it gets stuck: Numbers that arrive too late
Key figures are only available days later, so decisions are made on gut feeling.
What we build: Key figures at the push of a button
A dashboard shows the current state, fed from the same data your business runs on.
- 04
Where it gets stuck: Quotes that take days
Variants, prices and calculations are pieced together by hand every time.
What we build: Configurators and portals
Customers configure standard products themselves and the price is calculated along the way. Case in point: the staff-gauge configurator for europegel, five steps to a complete inquiry.
See the europegel reference - 05
Where it gets stuck: A website nobody finds
Slow, hard to maintain, no inquiries — and no measurement of what it brings.
What we build: Websites that get found
Fast, multilingual, with a clean SEO foundation and inquiry tracking from day one.
Do two of these sound familiar? Then a conversation is worth it.
Book a first call — 30 minutes, free (opens the booking calendar)Evidence
What has measurably changed.
Measurements from ongoing projects, each with its source.
Lampe Reisen
Travel agency · Hall in Tirol
Until the content appears on mobilefrom 5.6 s to 3.1 s
2.5 s fasterAccessibilityfrom 87 to 100
+13 pointsSearch engine technologyfrom 92 to 100
+8 pointsData protection
All four websites we look after
- Cookies before consent0
- Requests to Google before consent0
- Minimum standards met36 of 36
Network log of a browser without consent, measured live on 20 October 2026. 9 standards per website, including HTTPS, security headers, consent before any measurement, current legal texts.
Case studies
Built for businesses in Tyrol and South Tyrol.
Holiday farm · Matrei am Brenner
Stoacherhof
The website now belongs to the farm, no longer to a provider’s package.
Live
Read case study
Skydiving · South Tyrol
Time2Jump Dolomites
Bookings come in structured and with a deposit, instead of being handled one by one by hand.
Live
Read case study
Travel agency since 1986 · Hall in Tirol
Lampe Reisen
Online you now see who gives the advice, and on mobile the content appears after 3.1 instead of 5.6 seconds (lab test).
Website live
Read case study
Water level gauges · Volders
europegel
Inquiries are meant to arrive complete: design and guide price are settled before anyone picks up the phone.
Configurator, redesign and website in one contract
Read case studyHow we work
From diagnosis to a running system — in weeks, not months.
01
Diagnosis
30 minutes · free
We look together at what runs manually in your business. If a system doesn't make sense, we'll say so.
OutcomeAn honest assessment of whether a system pays off for you
02
Scope & Fixed Price
3–5 days
We define the smallest scope that actually solves your problem — and put a fixed price on it. No open-ended day rates, no sprawling specs.
OutcomeA clearly bounded scope with a fixed price per phase
03
Build
1–6 weeks
We design and build the system — automation logic, integrations, interfaces. Every week you see progress on a dedicated preview URL. No black box, no surprises.
OutcomeA weekly preview URL — you see the current state anytime
04
Live & Stable
incl. 2-week run-in phase
The system goes live. We test under real conditions and fine-tune for two weeks in day-to-day operation. After that, it is your choice: you take it over yourself, or we handle operations and support for a fixed monthly fee.
OutcomeA system that runs without your daily attention
Company
Behind Solum Invest is Axel Mühlbacher — your contact from the first call to the running system.
An industrial engineer with a background in electrical engineering, B2B sales, and manufacturing SMEs: we speak the language of engineers and implement projects pragmatically.
For the family business europegel, too, we have built what we offer others: website, configurator and a shared data foundation.
That's the difference from a typical consultancy: it ends in a running system, not a recommendation.
- EngineerIng. title, certification body of WKO Tyrol, 2023
- Industrial engineerBSc 2024 and MSc 2026, MCI Innsbruck
- Management consultantQualifying exam 2025, trade licence since December 2025
Certified Digital ConsultantUBIT-Akademie incite, 2026 · Current-state analysis with maturity levels, levers by effort and benefit, measurement from day oneDirectory entry (opens in a new tab)
Frequently asked questions
What you want to know before you call.
What does process automation cost for an SME?
We price projects after a short diagnosis with a fixed price per phase — never open-ended day rates without a cap. The first step is a free 30-minute call in which we check whether a system pays off for your problem at all. After that, you get an honest cost range for your specific case.
How much effort does this mean for my team?
Manageable: a free 30-minute diagnosis call, one alignment on scope, then a weekly look at the current state under its own preview address. Building, testing and the two-week run-in phase in live operation are on us.
What happens to our data?
As soon as we get access to personal data in a project, we first sign a data processing agreement under Art. 28 GDPR. Development and testing use sample data, not real customer data.
What if it does not work as expected in the end?
That is why the project is split into phases with a fixed price: you see the real state every week and decide after each phase whether to continue. After go-live, we fine-tune for two weeks in live operation. And if a system does not pay off for your problem, we tell you in the first call.
How long does it take to build an automation system?
Simple workflow automations are often live in 1–2 weeks. More complex systems such as booking systems or data integrations typically take 3–6 weeks — from analysis to production-ready deployment.
Which companies benefit from process automation?
Above all, SMEs in Tyrol and the DACH region that still have manual routine tasks: data moved by hand between programs, manual quoting, isolated systems without data exchange, or time-consuming onboarding. So far we have built for tourism, travel agencies and manufacturers.
What makes this different from classic IT consulting?
Solum Invest does not deliver slide decks. We build the systems ourselves. That means faster delivery, no agency overhead, and real results instead of recommendations.
Can existing tools like CRM or ERP be integrated?
Yes. Using modern APIs, we connect your existing tools — CRM, accounting, ERP, e-commerce platform — so data flows in real time and manual transfers disappear.
Do you also offer strategy consulting before implementation?
Yes. Build too much too early and you lose time and money. Where needed, we start with a strategic preparation phase: analysis, MVP definition, data model, and prioritization — so phase 1 goes live in weeks, not months.
How is a website project structured at Solum?
Along a clear maturity model with four levels. Level 1 is craftsmanship: performance, mobile optimization, accessibility, legal pages. Level 2 is machine readability: structured data (Schema.org), clean indexing, analytics with conversion tracking including source attribution. We build both into every project as standard — retrofitting costs many times more. Level 3 (landing pages, content, conversion growth) is its own project phase; Level 4 (ongoing care, backlinks, reporting) is a retainer with term and notice as agreed. So before any quote, it is clear what you are buying — and what you are not.
One conversation. Thirty minutes.
You describe what still runs by hand. We tell you honestly whether a system pays off.
Book a first call (opens the booking calendar)